I was asked to visualise the newly repositioned ‘David Lloyd Clubs’ (previously ‘gyms’) customer journey, in a way that enables the Senior team to communicate the brand experience to staff and investors.
Visualising the key ‘member basics’, I created a brand experience map which demonstrates ’David Lloyd Clubs’ high quality, family friendliness and unbeatable breadth of offer.
Visualising the key ‘member basics’, I created a brand experience map which demonstrates ’David Lloyd Clubs’ high quality, family friendliness and unbeatable breadth of offer.
To describe the ‘Snoozebox’ customer journey in a way that enables the CEO and his senior team to communicate how they deliver the ‘Snoozebox’ proposition. The story needed to be understood by both Investors and the ‘Snoozebox’ middle management team.
I created a stylistic ‘never ending’ brand experience map that communicated the stage by stage process in the ‘Snoozebox brand experience’, focusing on key players and t
I created a stylistic ‘never ending’ brand experience map that communicated the stage by stage process in the ‘Snoozebox brand experience’, focusing on key players and t
BAM customer experience journey Infographic for Brand Vista
I was asked to visualise the Tex Mex chain of restaurants, ‘Chimichanga’ customer journey in a way that enables the Senior team to communicate to the staff in the restaurants how to bring the new Chimichanga brand to life.
I created a brand appropriate illustrative style to communicate the customer journey whilst highlighting ‘Chimi-twists’ (touch points) and brand basics. I created an engaging brand experience map that is easy for all members of the ‘Chimi-team’ to understand and put into practice.
I created a brand appropriate illustrative style to communicate the customer journey whilst highlighting ‘Chimi-twists’ (touch points) and brand basics. I created an engaging brand experience map that is easy for all members of the ‘Chimi-team’ to understand and put into practice.
I was tasked with bringing the ‘making sense of brand values’ information to life, in an engaging and informative way, initially to be viewed on tablet/mobile format whilst adhering to corporate guidelines.
I brought the information supplied to life by creating a series of visually compelling icons and illustrations that communicated the brand values, whilst telling the story of how to avoid the pitfalls
I brought the information supplied to life by creating a series of visually compelling icons and illustrations that communicated the brand values, whilst telling the story of how to avoid the pitfalls
I was asked to visualise the digitally led customer experience journey, in a way that enables the Senior team to communicate the brand experience to staff and investors.
Visualising the key ‘member basics’, I created a brand experience map which demonstrates ’Homegroups’ offering and the journey undertaken when renting or buying through their new digitally led experience.
I was asked by the Jockey club to create a brand value illustration that could be used internally to communicate the values of the business to employees.
I interpreted the values and created a ‘brand tree’ situated on a racecourse. Each of the branches represented the brand values, whilst the roots ‘powering the tree’ display the core values.
