Co-op 'Cereals' Packaging Concepts

I was tasked with creating concepts for the entire range of cereals, which should feature both product and serving suggestions. I explored several styling routes which could be applied to the entire range. They created both consistency and stand out for the own brand range.

Core range, 'Wheat biscuits' styling mood board - Route 1

Core range, 'Wheat biscuits' design - Route 1

Core range, 'Wheat biscuits' styling mood board - Route 2

Core range, 'Wheat biscuits' design - Route 2

'Granola Range' styling mood board - Route 1

'Granola Range' design - Route 1

'Granola Range' styling mood board - Route 2

'Granola Range' design - Route 2

Range examples

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